There’s a huge amount of change happening in market research, branding and social media. In September, Language Connect visited two conferences where we explained our side of the story about language in the world of digital communications world as well … Continued
The Growth of Turkey
Turkey’s success is down to its economic focus on ‘service’ rather than agriculture.
Extracting pertinent data from open-ended responses can be time-consuming and costly for companies involved in market research. International research presents the extra layer of complexity associated with handling multi-lingual responses. One method of cutting costs and data processing time is to assign a code to frequently-recurring answers from a ‘code-frame’. The need for back-translation of the foreign verbatims to English is therefore completely eliminated as the output of the coding process facilitates easy data analysis.
Language Connect is an expert and market leader in multilingual questionnaire coding. Our expertise in this sector ensures your clients receive accurate and reliable data extracted quickly from surveys on their products and services, no matter what the breadth of distribution or the languages involved.