Social Media Localization

Social media localization is the adaptation of social media content for foreign markets.

Linguists monitor and engage in online conversations, in specific foreign language markets, helping you adapt your digital communications to suit different cultural audiences.

Social media has become an essential part of customer engagement, with 3 out of every 4 active internet users visiting social networks and blogs. With increasing use worldwide, it has become imperative for driven businesses to engage with social media users in multiple languages.

How we can help

At Language Connect, we offer a unique service to expand the scope of your social media strategy and adapt social media communications to target international audiences.

Our selected linguists are native-language speakers aware of cultural sensitivities and local norms. As localization involves more than just translation, we make sure that a client’s communication across social networks resonates with the local audience.

We offer two core social media services:

• Social media monitoring: We monitor all social networks to collect information on what is being said about your company around the world. The information we collect provides insight into consumer perception of your brand across different regions. This service is intended to help you better understand your global image
• Social media localization: This service focuses on the localization of social media communication for foreign-language markets. We work with professional linguists and copywriters to manage the process, which includes transcreating or localizing social media content, developing user engagement and maintaining a visible presence on the web