Leverage language to build meaningful customer relationships in ecommerce
Retail - and particularly ecommerce - is a highly competitive sector, with an ever-expanding array of diverse brands vying to win the attention and business of...
August 2018 Archives
Brexit: How effective translation can help firms keep skilled EU workers
With the UK's full withdrawal from the European Union inching ever closer, one of the key concerns for many businesses is ensuring they will be able...
The end-to-end experience: From marketing and sales to customer service
In modern-day business, it’s not enough to have a strong product and hope that everything else follows. Customers expect relationships with the brands they choose, which...
How to keep your brand and products relevant when expanding overseas
Taking a brand global is a big challenge for any business, but it will prove particularly difficult if you have not prepared for the move by...
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