SEO (search engine optimisation) is a vital component of every website’s performance. The goal of an SEO strategy is to attract users to your website, meaning...
Gender has emerged as an issue that brands need to dedicate more attention to in recent years; with people’s understanding of the gender spectrum and its...
Subtitled films can open up new worlds, cultures and forms of cinema to new audiences. Traditionally, subtitled movies have attracted more of a niche audience, but a...
World Emoji Day 2020 falls on Friday 17th July; in fact, it falls every 17th July, a date which was chosen as it’s the example date...
Transcreation is the process of simultaneously translating and recreating a text from one language to another. This doesn’t just require a grasp of multiple languages, but...
The summer 2020 travel season is upon us, but never has a summer looked so different to the norm. Travel is among the sectors to be...
Food has always had the power to bring people together, whether it’s at Christmas, Thanksgiving, Eid or simply in an evening at the end of a...
The ecommerce market is undoubtedly the biggest phenomenon to emerge from the connected age. Success of online businesses such as Amazon and Alibaba, and the sharp...
Untranslatability is the term used when there is no equivalent for a particular word or phrase in the translation process. This can result in what’s known...
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